BUMG330 Advanced Marketing: Advertising
Advanced Marketing: Advertising introduces marketing strategy development, with a focus on advertising and promotional strategy. Students experience marketing strategy development through consultation with existing businesses and work in conjunction with the SKC Tribal Business Assistance Center to make a contribution and learn from existing tribal businesses. The ramifications of solving business marketing problems are explored, experienced and discussed, with documentation of the results.
Prerequisite
BUMG 150
Corequisite
none
Offered
F